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I get your point but its really up to the organizers of the expo to determine what is and what is not allowed.  At the end of the day they are in it to make money.  And the more booths they fill the more money they make.  It doesn't matter what my personal opinion is.  What matters is how the organizers see fit to run their expo.  They have the right to do what they feel is in their best interest.  Just as we have the right to disagree with it or not attend.  I would totally agree with you if their mission statement was strictly relating to ASL and deaf culture, but it's not.  They clearly state what the intention of the ASL expo is and the scope is well beyond ASL and deaf culture only.